Wearable technology- Introducing FossilQ, stay on Q
Christmas is coming right around the corner and you’r still trying to finish last minute gifts? What about Wearable Tech for 2017?
I just got one of my friends, the FossilQ Nate Smart Watch, but do you think they’re really worth it? Lets find out
Fossil Q Nate
Going from the GoPro, VR eyewear, the infamous Google glasses (cough cough a big flop), pet trackers, fitness trackers to something that is relatively closer to our daily lives; the everyday smart watch, which amongst the wearable technology category is forecasted to see a huge growth in the next years.
Although there is still a lot of improvements to see for all players, 2016 is considered a big year when it comes to the hybrid smartwatch market. Some of the best watchmakers, tech giants and designers are coming together to win the battle of innovative smart watches. Traditional watchmakers such as Montblanc, Tag Heuer X Google, Breitling, and recently Fossil ( entering China) aim to show digital conglomerates such as Sony, LG, XiaoMi, Samsung, Huawei and Apple how tech watches should really be done.
Indeed most digital conglomerates have launched their own version of the Smart Watch as well as partnering up with luxury houses (i.e. Apple X Hermes), nevertheless the current watch designs for these digital powerhouses today still remain in general unstylish making you appear like a high-tech dork in many cases.
Fossil Q is Fossil Groups first ever Android Smartwatch where many reviews I saw online mentioned that still as of today, “the Fossil Q watches are aesthetically the best ones in the market so far”－Wearable Media. But this isn’t really a big surprise given that there’s a large probability Fossil Group is also preparing to launch wearable technology for their sub-lines going into an even more diversified fashion forward concepts; think Tory Burch, Michael Kors, Burberry, Skagen, Adidas, Kate Spade, Diesel , Marc Jacobs, DKNY etc… oh whom it all manufacturers. The idea of exploring wearable tech through jewelry lines is also a large potential for the powerhouse that few are exploring at the moment.
Initiation of Smart Jewellery- RINGLY 2015
While some may absolutely be dreading the thought of having to deal with “another gadget” to play around with, many consumers are naturally jumping into this trend which may have started several years ago with the NIKE running bands initiating the consumer behavior to accept having something on your wrist.
For some, the nice perks of having a Smartwatch like Fossils for instance ( or another watch that is aesthetically good looking and can operate in China) is the activity tracking which calculates your steps, calories burned and your sleep, controlling your music whilst having the smart notifications showing your emails, calls, and texts. Moreover, the smartwatch allows you to take instant selfies with the selfie button on the Fossil Q Hybrid Smartwatch instead of carrying the selfie stick or click through powerpoint pages during business presentations. All of this from the smartwatch allowing you to disconnect from your bulky smartphone and other accessories.
Bella Hadid- Face of Samsung Smart Watch
It will certainly be interesting to see just how much innovation and progress will come to the hybrid smartwatch market for 2017 and the years to come. Although, I believe that smart watch technology it’s still at its awkward teenager stage (even after several years of the products commercialization), as the future of smartwatches evolve, the need to be constantly tied to a phone will eventually feel antiquated. We’re seeing this separation already underway where brands like Samsung are now inserting e-SIMS into their smart watches tapping into a consumers pre-existing cell network at no extra cost.